Branding is a huge part of differentiating your business from the competition. A brand refresh should always be considered when it comes to your marketing strategy. No matter the size or scale of your business, […]
Having a strong digital marketing strategy is vital. It seems like there’s a social media app or way of doing things that pop up every couple of months, but what is always constant is having […]
For centuries our ancestors have used storytelling as a means of entertainment, education, instilling moral values, and as a way to keep their cultures and traditions alive. Brands use storytelling as a tool to not […]
There are a large number of ways to upgrade and improve your website. Whether you want more sales, more eyes on your company, or want to be more active in your online community, a website […]
If you have been looking for an affordable way to kickstart your digital presence, Facebook advertising can be a great option. Even with the growth of other social media platforms, Facebook is still at the […]
(This article has been updated as of 5/13/2020 to hold even more helpful information about search engine optimization.) Ranking factors for search engine optimization have been shifting since search engines were available. Some have only […]
Sarah Clark Content & Brand Strategy – Media Relations – Social Media Manager This is the first installation of Pandemic Soundbites, where the Staff members of UCI Digital share their unique experiences with working remotely […]
If you’ve heard, watched, or read anything about digital marketing in the last few years, you’ve probably run across the term “video is the future.” Video is here to stay because it is an effective […]
If you run a small business, digital marketing becomes extremely important for getting your name out there. You want to reach your target audience, keep a trustworthy image, and save money. Taking care of your […]
When you choose to work with a digital marketing company, you can see a number of benefits. From custom coding to social media management, every small, medium, and large business can have a strong online […]
