The key points in marketing and sales are all about creating a relationship with your customers. Your customer needs to know that you take their needs and interests seriously by providing excellent service and superior […]
The key to any successful marketing campaign (online or traditional) is to understand human behavior. The better you understand why people do the things they do, the easier it will be for you to market […]
Content generation and marketing are critical to any successful campaign, whether that content is in the form of readable text or heard in a video. However, don’t think that content promotion is limited to just […]
You probably run your own digital advertising campaigns. You write blog posts, send out email blasts and design product landing pages. So, how do you know if it is time to hire a digital advertising […]
The internet was revolutionary because it allowed anyone with an idea and a computer to start a blog or website that could change the world. Even now, many small businesses do not take advantage of […]
In short, it is absolutely worth it for every small business to have a blog. All search engines are being optimized to deliver relevant content on their searches. That means websites with blogs and regular […]
The recent explosion in content marketing has blurred the line between business generation and content generation. It seems painfully obvious, but it is worth mentioning: The content you push is not the same as sales. […]
According to a forecast done by PQ Media, it is projected that by 2019, content marketing will become a 300 billion dollar industry. That is a lot of information covering everything from how to talk […]
The ultimate goal in any marketing campaign is to get your visitor, lead or customer to take the next step. Maybe it is purchasing a product or service; maybe it is signing up to your […]
Getting a reader to hang on your every word isn’t easy. If it were, then everyone would be a best-selling author. Luckily, you don’t need to be Hemingway to create compelling content for your website. […]
